The District of Sparwood Communications Strategy is the foundation for developing communications tactics to support the range of information sharing activities required in the community

The Communications Strategy outlines the District’s objectives and principles for communications, identifies internal and external audiences and summarizes the tactics that are currently available as well as tactics that are recommended for future. As well, the Strategy highlights opportunities and challenges that affect communications and key message guidelines.

The Strategy is designed to leverage successful communications practices and tactics available within the District, along with recommendations for additional tactics to improve communications in Sparwood.  To build on the recommendations and opportunities identified in the Strategy, Council adopted two new policies in 2016 to ensure proactive engagement and to keep residents informed about events happening in the community.